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剑桥商务英语高级阅读模拟题指导训练为了让大家更好的准备商务英语BEC考试,给大家了商务英语高级阅读模拟题指导训练下面就和大家分享,来欣赏一下吧Althoughitisnothingnewforpaniestobuildrelationshipswithcustomersithasgenerallybeendoneonaone-to-onebasis.Inrecentyearshowevertechnologicaldevelopmentshavemadeitpossibletobuildupindividualrelationshipswithclientsonamuchlargerscaleandthismoresophisticatedkindofoperationisknownasrelationshipmarketing.Relationshipmarketingaimstoincreasesalesthroughdeliberateeffortstoretaincustomersandpromotetwo-waymunicationwiththem–andnewtechnologyhasmakemunicationpossiblewithaforlargercustomerbasethanbefore.Theinformationgatheredformsthebasisofhighlytechnicalanalysesofcustomerpurchasingandprofitabilitywhichcanbeusedtoincreasesales.Thebuildingofgoodpersonalrelationshipswithcustomersisusuallyintegraltothemanagementofsmallbusinessesandownersofsmallcornershopsclearlyillustratetheessenceofrelationsh...。