还剩5页未读,继续阅读
文本内容:
2019-2020年高三英语一轮复习M4U1Advertising学案词形转换advertise__________n.____________广告n.___________广告商persuasive__________v.____________image__________imagine__________n.__________想象力product__________v.___________n.生产,产量service__________v.___________n.__________仆人promotev._______;_______n.__________推销,晋级intended___________v.__________n.___________educate__________n.____________pletev./adj.__________adv.____________lien./v.谎言,说谎;位于p.________pp._______v.躺p.________pp._________lay_______;_______p.________pp._________untrue__________反义词____________n._________adv.________aware__________n.____________breath__________v.____________相似词_______n.洗澡__________v.__________original__________adv.____________n.__________creative__________n.____________创造力v.__________lead__________n.____________领导social__________n.____________livev.________adj._______;_______satisfied_____________adj.____________v.___________n.__________publisher_____________v.____________choice___________v.__________remend___________n.__________sales___________v.__________panyn._______;________design___________n.__________设计师unforgettable___________v.__________忘记fashionable___________n.__________convenient___________反义词___________n.___________方便continuously___________adj.__________v._____________functional___________n/v.____________bored___________adj.___________v./n.bore厌烦;厌烦的事various___________n.___________determine___________n.___________adj.___________extremely___________adj.___________react___________n.___________同义词__________核心知识
1.share vt.vi. 共用;分享;分担;平均分配n. 一份;股份回归课本P2Ididsomeresearchonadvertisements,andhavesomeveryimportantinformationtosharewithyou.我对广告做了一些研究并且有很重要的信息与你分享归纳拓展sharesth.withsb.与某人分享某物,共用某物sharethejoyandhardships同甘共苦sharein分享,分担;参与shareaninterest兴趣相同1Theteachersuggestedthatthey__________________________分担费用amongthem.2Thelittlegirllikesto__________________________________和……分享玩具theotherkidsatthekindergarten.3Wearegoodfriends,soweshould________分享happinessandsorrow.
2.promote vt. 宣传,推广;促销,推销产品;提升,晋升常用于被动语态;促进回归课本P2Amercialadvertisementisonewhichsomeonehaspaidfortopromoteaproductorservice.商业广告是一种人们为了推销产品或服务而花钱做的广告归纳拓展promoteanewproduct促销新产品promoteworldpeace促进世界和平bepromotedtomanager被提升为经理promotionn.推销,晋级1该组织旨在促进各国之间的友谊Theorganizationworksto________________betweennations.2这家公司在尽力促销一种新产品Thepanyistrying________________________________________.3她工作努力,很快便获得提升.Sheworkedhardand________________________.4该足球队晋级成了甲级队Thefootballteam________________________theFirstDivision.
3.lie n. 谎话;谎言v. 说谎;躺;处于某种状态回归课本P2Chinahasstronglawstoprotectpeoplefromadvertisementsthatlieortrytomakepeoplebelieveuntrueclaimsaboutproductsorservices.中国有强有力的法律来禁止说谎或对产品与服务介绍失真的广告来保护人们
①Thecat_________________fastasleepbythefire.猫卧在炉火旁睡得很熟
②Thetown________onthecoast.这个小镇位于海滨
③Iwishyouwouldn’t_______tome.我希望你不要对我说谎
④Tinagotintotroublefor________________.蒂娜因说谎陷入了麻烦1许多歌星对自己的真实年龄撒谎Manypopstars________abouttheirrealages.2你在说谎,但谎言掩盖不了事实Youare________and________cannotcoverupfacts.3由于昨晚太热了,因此他躺在地板上睡觉Itwasveryhotlastnight,sohe________onthefloortosleep.4别对我撒谎!Don’t________________________/________________________________!
4.cure vt. 治愈;治疗;改正,纠正坏习惯n. 治疗;疗程;疗法回归课本P2Theadvertiserswantyoutoreadtheword‘fights’andthinkthatthetoothpastecuresbadbreath...广告想要你看到“挑战”这个词,并且认为这种牙膏可治愈口臭……归纳拓展
①Thissimplesolution_________me_______bitingmynails.这个简单的办法帮我改掉了咬指甲的习惯
②Willyoubeableto___________him,Doctor医生,你能把他治好吗?易混辨析cure,heal,treat1cure意为“治愈”,常指治疗疾病,消除痛苦,或革除恶习,消除弊害等,侧重结果,常用于curesb.ofsth.结构中2heal指治愈伤口,尤其是灼伤,使愈合或恢复正常3treat意为“治疗”,强调动作,常用在treatsb.forsth.结构中
①Iamsurethepoorgirl’sillnesswillbe_________.
②Ittookthreemonthsforthecutto________properly.
③Whichdoctorisgoingto__________herforherillness
5.remend vt. 推荐;建议;劝告回归课本P9Iremendthatwepurchase10copiesforthelibrary.我建议我们为图书馆购买10本书归纳拓展remenddoingsth.建议做某事remendsb.todosth.建议某人做某事remendsth.tosb.=remendsb.sth.向某人推荐某物remendthat+主语+shoulddo...建议……remendsb.for/as...推荐某人担任……makearemendation提出建议1Itwasremendedthatpassengers________________________________notsmokeduringtheflight.2Themanufacturerremended________changetheoilafter500km.3Iremendyou________getdowntoworkassoonaspossible.
6.determine vt. 决定;确定;使下定决心回归课本P18Inordertodetermineyouraudience,youwillneedtodoalittleresearch.你需要做一些调查以确定你的广告群体归纳拓展determinetodosth.决定做某事bedeterminedtodosth.下定决心做某事determineonsth.决定某事determinesb.todosth.使某人下定决心做某事1我们决定“五一”前完成这项工作We________________gettheworkdonebeforeMayDay.2什么使你决定接受他们的邀请?What________________________________theirinvitation3我们决定早些出发We________________anearlystart/thatwe’dmakeanearlystart.4我决心要弄清楚谁该对此事负责I________________________________________whoisresponsibleforthis.
7.appeal vi. 迎合,有吸引力;恳求,呼吁;上诉n. 恳求,呼吁;感染力;上诉回归课本P18Itisimportanttoalwaystrytoappealtothewaytheaudiencewillreact.要始终迎合观众的反应,这很重要appealto投合...的心意,吸引某人;appealtosb.todosth.向...呼吁请求;诉诸武力appealtosb.for/against赞同/反对...向某人呼吁1政府呼吁每个人都不要浪费水Thegovernmentis________________everyone________________________water.2娱乐节目必须雅俗共赏,老少皆宜Entertainingprogrammershaveto________________allagesandsocialgroups.3警方呼吁公众提供有关这种犯罪活动的信息Thepoliceare________________thepublic________informationaboutthecrime.4她不服判决向高等法院上诉She________________thehighcourt________hersentence.
8.beusedto 对……习以为常;习惯于;适应=__________________习惯于不做某事__________________回归课本P2Wearesousedtothemthatweoftendonotevenrealizehowmanyweseeandhearinaday.我们对此是如此熟悉以至于我们根本意识不到我们一天看到、听到多少广告归纳拓展请同学们回忆相关短语填空1你以前常在星期天去钓鱼You________________________________onSundays.2从前这里有一家餐厅________________________________arestauranthere.3竹子可以用来建造房屋Bamboo________________________________________houses.4战争期间城堡被用来做监狱Duringthewarthecastle________________________prison.
9.playtrickson... 玩把戏,戏弄……回归课本P3Notalladsplaytricksonusthough.然而并不是所有的广告都玩把戏用介词填空1Playingtricks________othersissomethingweshouldneverdo.2Shetrickedhim________marryingher.3Shehasatrick________raisinghereyebrowsattheendofaquestion.
10.upto 数量、程度等达到;一直到……;胜任;正在干,从事着尤指坏事;是某人的责任;由某人决定回归课本P16Itallowsyoutotakephotographscontinuouslyforupto6hours.这台相机可以连续拍照长达6小时1我的汽车最多能带四个人Icantake________________fourpeopleinmycar.2到目前为止,顾客们购物时已经习惯了使用布口袋而不用塑料袋Customershavebeenusedtoclothbagsinsteadofplasticbagswhengoingshopping________________________.3欧文有强烈的责任感,因此他能胜任这个职位Owenhasastrongsenseofresponsibility,sohe________________________thepost.4我敢说他在打坏主意I’msurehe________________________________________.
11.getsth.acrosstosb. 将想法、信息等传达给某人;使理解回归课本P18Therearelotsofdifferentwaystogetyourmessageacrosswhenyouareputtingtogetheranadcampaign.当你组织一项广告活动时,有许多不同的方法能传达你的信息1这个办法很巧妙,能够让人理解他的意思Thisisacleverwayof________________________________.2我总是设法让你理解知识将会怎样改变你的生活Iamalwaystryingto________________________toyouhowknowledgewillchangeyourlife.3你的演讲听众理解了吗?Didyourspeech________________________thecrowd句型解析1【教材原句】 Iftheywanttobeethemarketleader,thepanymustensurethattheirproductisofhighquality.P7如果他们想成为市场的主宰者,公司就必须确保他们产品的高质量【句法分析】 ofhighquality属于“of+n.”结构这一结构相当于_______词,在句中可以作表语、定语或宾语补足语1当“of+n.”结构中的名词是抽象名词时,相当于其名词所对应的形容词的意思,说明被修饰词具有某种特征或属性常用的名词有use/importance/help/value/interest/benefit等这些名词前可用great,no,little,等修饰,以表示不同程度
①Thecame__________________________theArab.=Thecamel______________________theArab.骆驼对阿拉伯人有很大的帮助2当“of+n.”结构中的名词表种类、数量、度量等时,表示不同的人或物的共同特征,此时名词前通常有冠词常用的名词有size/type/kind/price/height/depth/length/weight/age/shape/colour等
②Thetwoareofanage,butareofdifferentheight.这两个人年龄相同,但身高不同1睡眠对恢复精力很有帮助Sleepis________________________forrefreshment.2这是一件重要的事Thisisan______________________matter.=Thisisamatter________________________.2【教材原句】 Wemustupdateourpackaginginordertoattractmoreyoungcustomers.P13我们必须更新包装以吸引更多年轻顾客【句法分析】inorderto“目的是……,为了”,作________状语,可以置于句首,又可置于句后1soasto引导的不定式短语一般置于句中,不可放于句首2只用todo也可作目的状语,句首,句后皆可3inorderto和soasto的否定形式分别是_____________和______________4inorderto和soasto后只能接动词原形,如果后接目的状语从句可用inorderthat或sothat1在中国为了举办北京奥运会,工人们建造了许多新的体育场馆,比如鸟巢Workersbuiltmanynewstadiums________________________/________________________holdtheBeijingOlympicGamesinChina,forexample,Bird’sNest.2讲清楚些,以便他们能理解你Speakclearly________________/__________________theymayunderstandyou.3演讲人提高了嗓门,以便别人能听到Thespeakerraisedhisvoice____________________hecouldbeheardbyothers.
3.【教材原句】Itistimetodecidewhatyouwanttheaudienceto knoworthinkabout.P18是你决定你想让观众知道什么或考虑什么的时候了【句法分析】Itistimetodosth________________________Itistimeforsbtodo… Itistimethat+从句Itistime+从句,从句的谓语动词应用过去式或should+动词原形且should不能省Itisthefirst/second/thirdtimethat+从句,从句的谓语动词应用现在完成时It/This/Thatwasthefirst/second/thirdtimethat+从句,从句的谓语动词应用过去完成时Itistimewe____________school.该是上学校的时候了Itistime______________________exercise.该是做运动的时候了Itisthefirsttimethathe_______________thiscity.这是他第一次参观这座城市Itisthethirdtimethatshe________________theexperiment.这是她第三次尝试这个试验ThiswasthefirsttimethatI______________________afamousprofessor.这是我第一次聆听著名教授的讲座
4.【教材原句】Notalladsplaytricksonusthough.P3然而并不是所有的广告都玩把戏【句法分析】此句为_________否定=_________________________常见的部分否定式1not all…(或all…not)表示并非都……、不是所有的都…… Not all men can be masters. = All men cannot be masters. ________________________ 2 both 的否定式not…both 或both… not 并非两个……都…… I dont want both the books. ___________________________ Both the windows are not open. _____________________ 3 every…的否定式不是每……都…… Not every book is educative. 或Every book is not educative. _____________________Not everyone likes this book. ___________________This flower is not seen everywhere. ___________________4 always的否定式并非总是(并非一直)…… He is not always so sad. _________________________ 5 entirely altogether pletely 和quite 的否定式不完全……,并非完全…… The businessman is never to be entirely trusted. ____________________He felt not altogether satisfied. _________________________ I dont agree pletely. ______________________ What he did was not quite proper. _____________________。