还剩2页未读,继续阅读
文本内容:
여러분안녕하세요저는루야오라고합니다.우리조발표한주제는방송영상산업의현황과과제입니다.지난번에는발표할수없어서너무죄송합니다.저는발표하는내용은방송영상산업의전망입니다.그럼먼저우리지난번에는발표한내용을간단하게복습합시다.放送产物的概念방송영상물에대한개념는과거에는3사방송국만있지만방송기술이발달하고90년대이후위성방송이나케이블TV같은상업방송이등장하면서이러게많이만드는영상물에나타난다.(翻页重要性)그리고이것는방송영상산업의중요성입니다.(翻页现状)다음은방송영상산업현황입니다.(翻页问题点)그리고이것는방송영상산업의몇문제점이는데요.(翻页到英语开始发表)네그럼다음은재가부분은영어로발표하겠습니다.Ok,letustakeaviewofthefuturetrendsofMediaIndustry.传媒产业的发展与未来最近几年,全球传媒产业出现增长态势从2010年开始,全球经济逐渐走出____的阴影,慢慢复苏,良好的经济环境为传媒产业的发展提供了一个很好的机会根据统计,在2012年全年中,全球传媒行业的收入增长率打到
4.6%ThefuturetrendsofMediaIndustryInre__ntyearsInternationalmediaindustryappearedgrowingtrendtowards.Beginningin2010theglobaleconomyisgraduallyoutoftheshadowofthefinancialcrisisandrecoveringslowlyagoodeconomicenviro__enthasprovidedagoodchan__formediaindustry.Accordingtosomestatisticsthroughouttheyearin2012Globalmediaindustrysalesgrowthreachedabout
4.6%.翻页Sowecanknowthatthemediaindustryhasabrightfuture.NextletmeshowyouthefuturetrendsoftheMediaindustrycomefromsomepictures.一 全球传媒产业的发展Nowlet’sseesomepostersThat’sallveryfamousTVPlays.NowdaysTVindustryispresentingatrendofglobalization.Itprodu__dalotofgoodeffects.Suchasresour__sharingtalentssharingandsoon.ButthebestbenefitisthatthewholeTV__rketisappearinggrowingtrendtowards.
1.电视行业根据BroadcastingCableTV:GlobalIndustryGuide2011的数据,全球广播和有线电视市场在2010年增长了
5.6%,市场总值达到3732亿美元在2015年,预计全球广播和有线电视市场价值将达到4743亿美元电视__是全球广播和有线电视市场的最大部分,占市场总值的
47.8%AccordingtotheBroadcastingCableTV:GlobalIndustryGuide2012year’sdatathecableTV__rkethasincreased
5.6%at2011andthe__rketcapitalizationhasreachedabout3732billionsofdollars.Itisesti__tedthatin2015thecableTV__rketcapitalizationwillbereachedabout4743billionsofdollars.Andmostofthecapitalizationisadvertisementabout
47.8%in__rketcapitalization.电视 虽然受到互联网和__媒体的冲击,传统的电视行业被分流掉一部分观众,但是e__rketer的一项调查显示,美国大学生每周花在电视上的时长仍有10个小时,显示出传统媒体依然在年轻群体中保留有一定的市场为了在新的平台上吸引受众,电视和社交正在日趋靠近,随着它们的融合,电视产业的各个方面也都将发生变化,从节目制作到__、播出和反馈,社会化媒体给电视带来了变革同时,电视制造商、有线电视服务商和技术公司也通过整合将电视接入互联网,播出互动性节目来满足更多社交的诉求,展现更多年轻群体感兴趣的内容社交电视作为一种新生媒介形式,正积极争夺成长快速的用户群体By the impact of the Internet and mobile mediathe traditional TVindustry is split off part of the au___n__an e__rketer investigation shows that American college students the length of time per week spent on TV there are still 10 hoursit shows that the traditional media is still retained in the younger age groups h__e a __rtain __rket.In order to attract au___n__s in the new platform TV and social networking is becoming increasingly closewith their fusionall aspects of the television industry will change program production promotion broadcast and feedback has revolutionized to the TV. The same time the TV __nufacturers cable TV servi__ providers and technology companies connectTV to the Internetthrough the integration and broadcast interactive program to meet social de__nds to show more what the younger age groups interested in.Social TV as a new form of media is actively competing for the fast-growing user community.电影Movieisalwaysbeenagoodchoi__ofpeopletopasstimesomepeoplesaidthat‘peoplecanfindtheirlifeinmovies.’Ithinkthat’swhymovieindustryisaunfailingindustry.Movieindustryhasexperien__dalongdevelpmentation.Sin__black-and-whitefilmtocolourfilm.Silentfilmtosoundfilm.Movie__rketisbecomingmoreandmoreaboundant.(翻页)thisisfrom2003to2011yearsindexofchinatheatresandthenumberofscreenswecanseetheisalwaysontheuptrend.翻页Andthischartisin2011china’sbox-offi__isover130billionyuanthisisaa__zingnumbers.(停住开始读)
2.电影产业近几年,数字影院和数字电影大幅增加,欧美主流院线甚至宣布了胶片放映的最后期限美国主流院线称,2013年年底以后将不再放映胶片电影,西欧主流院线则把这__限放宽至2014年年底如今好莱坞北美六大电影公司制作的电影绝大部分都已实现数字化制作和播放Inre__ntyears,withasignificantincreaseofdigitalcine__anddigitalcine__EuropeanandAmerican__instreamcine__sevenannoun__dthedeadlineforfilmprojection__instreamAmericancine__saidthatAftertheendof2013willnolongershowthefilmmovie(翻到禁止)WesternEuropean__instreamcine__putthisperiodbeextendedtotheendof
2014.atnowmostofthemoviesprodu__dbyHollywoodNorthAmericasix__jorfilmcompaniesisdonedigitallyprodu__dandbroadcast.Thisbasicallyindicatesthatthearrivalofdigitalmedia’timeiscomming.Ok,IbelievetheMediaindustrymustbeabrightfuture!Thankyou!。