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CourseDescription:Astudyofdecision-makingincludingintegratinganalysesandpolicydeterminationattheoverallmanagementlevel.Studentssearchfornewknowledgeandsolutionstolongandshorttermproblemsandopportunitiesinspecificbusinesses.Thecoordinationintegrationandinnovativeapplicationoftheoryandmethodslearnedinpreviouscoursesarethetoolsofresearch.Accordinglythefinalexaminationofeachcourseshallconstitutethereforeanoutcomeassessmentofwhatthestudenthaslearnedintheprogram.Thisexaminationnormallyanextensiveandcomprehensivecasestudywillbegradedbyseveralfacultymembersrepresentingdifferentandrelevantdisciplines.Prerequisites:SeniorstatusRequiredTexts/SourceMaterials/ReadingsandReferences:Authors:BarneyHesterlyTitleEdition:StrategicManagementandCompetitiveAdvantage5/EPearsonHigherEducation2014RequiredTechnologyYouwillneedaccesstoacomputerprinterandemail.Itiseachstudentsresponsibilitytokeepawareofsyllabusassignmentsandduedates.PleasenotethatyoucanemailmeorcontactmeusingWeChatforanyquestionsyoumayhave.LearningGoals/Objectives:Studentswilllearntointegratestrategicanalysisprocessesandtodevelopgrowthorientedstrategiesaswellasproblemsolvingskills.Studentswhosuccessfullycompletethiscoursewill:Developstrategyanalysisstrategyformulationandstrategyimplementationskills.Understandtheroleofcorporatestructureinstrategyimplementation.Utilizestrategyanalysistoolse.g.PortersFiveForcesModelSWOTanalysis.IntegrateHofstedesCulturalDimensionsintothestrategicprocess.Understandtheimportanceofteamworkandcollaborationinbusiness.Researchandevaluateanorganizationsperformanceinawrittenreportandinaconciseoralpresentation.TeachingMethod:Theinstructorwilluseavarietyofteachingmethodstomeetthecourseobjectivese.g.lecturecasestudies/analysiscollaborativeprojects/presentationsin-classdiscussions.Activeparticipationandclassdiscussionareveryimportanttogainingafullandcomprehensiveunderstandingofthetopicsandeachstudentisresponsibleforcomingtoclasspreparedandreadytocontribute.AppropriateClassroomConduct:Studentsareexpectedtoshowarespectforordertherightsofothersandtoexemplifyasenseofhonorandintegrityintheclassroom.Studentconductisconsideredanintegralpartoftheeducationalprocess.Thereforenostudentshouldbedeniedtherighttolearnasadirectresultofdisruptionsintheclassroom.Studentbehaviorthatinterfereswithaninstructorsabilitytoconducttheclassisprohibited.Studentsareexpectedtobeconsiderateandrespectfuloftherightsviewsandinterestsofotherstudentsandfaculty.IwillaskyoutoleavetheclassifyouaredisruptiveincludingbutnotlimitedtotextingsurfingtheWeborexcessivetalking.Iencourageanenvironmentofmutualrespectandcourtesy.Iwilltakeappropriateactionifstudentsdonotabidebytheserulesuptoandincludingrequiringanystudentwhoisnotfollowingtheaboverulestoleavetheclassroom.SomeSpecificClassroomBehaviorExpectations:Yourcellphonemustbeturnedoffduringclass.Nolisteningtomusicsurfingtheweborusingacomputeroranyelectronicdeviceforotherthanclasspurposes.Youshouldarrivetoclassontimeandstayfortheentireclass.Youshouldbegivingyourundividedattentioninclassandnotbetalkingtootherstudentsaboutmattersthatarenotpartoftheclass.Youshouldneverbedoingworkfromanotherclassduringclasstime.Youshouldnotbesleepinginclass.Discriminatoryremarksandinappropriatelanguagewillnotbetoleratedandwillresultinalossofpoints.Thisclassroomisanopenenvironmentwherewecanfreelyexpressourideasandaskquestionswhileshowingrespectforourfellowclassmates.Classpreparation:StudentsareexpectedtoreadthecoursematerialPRIORtoclassandbepreparedtocontributetothediscussion.Failuretofollowtheseguidelineswillnegativelyaffectyourgrade.Youmayalsoreceivenoparticipationpointsifyoudonotfollowtheseguidelinesevenwhenyouareinclass.Youdonothavemypermissiontovideooraudiorecordmeoranyclasssession.UniversityofBridgeportAcademicPolicies:SpecialAccommodations:Alleffortswillbemadetoaccommodatestudentswithphysicaldisabilitiesorspecialneeds.Contacthours:“AsaUBpolicyitisexpectedthateachstudentthatattendsonehourofclassroominstructionwillrequireaminimumoftwohoursofoutofclassstudentworkeachweekforapproximatelyfifteenweeksforonesemester.AcademicHonestyStandards:ItisthestudentsresponsibilitytofamiliarizehimselforherselfwithandadheretothestandardssetforthinthepoliciesoncheatingandplagiarismasdefinedintheUBStudentHandbook.Ahighstandardofethicalconductisexpectedofstudentsintheiracademicactivities.TheUniversitydoesnottoleratecheatinginanyform.Thistermisusedtoincludedishonestuseofanotherindividualsaidinpreparationofwrittenassignmentsaswellasduringaclassroom-testingperiod.ThestandardproceduresforthepreparationoftermpapersandthelikeasestablishedbytheEnglishDepartmentformthebasisfordecisionsincasesofplagiarismSeeDefinitionofPlagiarism.Thestudentmustbefamiliarwiththoseregulations.Disciplinaryactionwillbeimposednotonlyincasesofdetectedcheatingbutalsoforviolationsofsuchregulationsmentionedabove.Inthelatteraviolationoftheregulationwithoutconsiderationofthemotiveinvolvedwillbedeemedsufficientcauseforaction.Instructorshavetherighttodeterminetheappropriatepenaltyforacademicdishonestyintheirownclasses;generallyhoweversuchactswillresultinafailinggradefortheassignmentand/orthecourseasawhole.Thepenaltyforsubsequentactsofacademicdishonestymayincludeexpulsion.DefinitionofCheatingThetermMcheatingnincludesbutisnotlimitedto:1useofanyunauthorizedassistanceintakingquizzestestsorexaminations2useofsourcesbeyondthoseauthorizedbytheinstructorinwritingpaperspreparingreportssolvingproblemsorcarryingoutotherassignments3theacquisitionwithoutpermissionoftestsorotheracademicmaterialbelongingtoamemberoftheUniversityfacultyorstaff4engaginginanybehaviorspecificallyprohibitedbyafacultymemberinthecoursesyllabusorclassdiscussionor5byuseofelectronicmeanscalculatormobilephonetabletcameraetc....copyingortransmittinganswersquestionsorpartsofteststootherstudents.DefinitionofPlagiarism:INTENTIONALASWELLASUNINTENTIONALFAILURETOACKNOWLEDGESOURCESASWELLASTHEUSEOFCOMMERCIALLYAVAILABLESO-CALLEDMRESEARCHPAPERSWITHOUTFULLRECOGNITIONOFTHESOURCE.Studentsareresponsiblefordistinguishingclearlybetweentheirownfactsideasandconclusionsandthoseofothersources.Tousesomeoneelseswordsopinionsorconclusionswithoutgivingthemcreditisplagiarism.Studentsmustbeabletodistinguishtheirownideasconclusionsdiscoveriesetc.fromthosereadorheard.EvaluationandGrading:AttendanceHomeworkAssignments20%GroupCaseStudy25%MidTermExamination25%FinalExamination30%Total100%LateassignmentsubmissionswillNOTbeaccepted.AttendanceParticipationClassattendanceandparticipationarerequiredandfactorintothecoursegrade.AttendanceStudentsareexpectedtoattendallclasssessionsandmustcompleteallcourserequirementsasassigned.Therearestrictpenaltiesformissingeitherclass.Thesepenaltiesare“nofault1penalties.Inotherwordsitdoesntmatterwhyyoumissedtheclass;thepenaltiesapplynomatterhowlegitimateorfrivolousthereasonsforyourabsence.Lateclassarrivalsandabsences:Attendancewillbetakenatthebeginningofeachclassandstudentswhoarrivelatewillhavetheirlatenessdocumented.Threelatearrivalswillbeconvertedintoonefullclassabsence.Threeunexcusedclassabsenceswillresultina10-pointdeductionofyourcourseparticipationgrade.Youareresponsibleformaterialdiscussedinyourabsence.Pleaseadvisemeinadvanceofanyanticipatedscheduleconflicts.Ifyouknowyouwillbemissingaclassinwhichanassignmentisdueadvisemebye-mailandsubmittheassignmenttomeorbringittotheSchoolofBusinessofficepriortoclasstoreceivecredit.ParticipationThereisampleopportunityduringtheclassroomdiscussiondebatesandindividualpresentationsforeachstudenttodemonstrategrowthandnewknowledgelearnedfromthetextaswellasoutsideresources.Classparticipationisyourtotalcontributiontothelearningenvironment.Thisreflectsnotonlythefrequencyofyourcontributioninclassbutalsotheirqualityabilitytodrawoncoursematerialsandyourownexperienceproductivelyabilitytoadvanceorsharpenin-classdiscussionanddebatewillingnesstotakeriskyorunpopularpointsofviewuseoflogicprecisionandevidenceinmakingargumentsandtheprofessionalismofyourconductattendancepunctualitypreparednessandshowingrespecttoallclassmembersandclasscontributions.HomeworkAssignmentsHomeworkproblemswillbeassignedonaweekbyweekbasisandarerequiredtobesubmittedtotheprofessorattheendofeachweek.GroupCaseStudyCaseAnalysis⑴:Onegroupcasestudywillbeassignedduringthesemester.Eachstudentshouldcarefullycriticallyandanalyticallyreviewthesebusinesscases.Studentsarerequiredtosubmita3-5criticalanalysispaper.Grouplearningcontribution:Workingandcollaboratingwithco-workersandgroupsisanimportantbusinessskill.Yourgroupactivityandcontributiontothegroupssuccesswillbegraded.Eachstudentwillberequiredtoassesstheirgroupmemberscontributiontothesevariousgroupactivitiesusingapeerreviewform.Studentsshouldclearlydemonstratecriticalthinkingaswellasfullworkingknowledgeofkeyconceptscoveredinclassreadingmaterials.Simplyansweringthequestionswillbenotconsideredacompleteassiqnment.Studentsareexpectedtoaddunderstandinofthesituationinameaningfulfashion.CaseAnalysisInstructionsandSuggestions:Therearemanystylesofbusinessreportsandequallymanystylesofwritingcasesalthoughallaremoresimilarthandissimilar.Thiscourserequiresyoutofollowtheinstructionpresentedinclass.Howeverthefollowingsuggestionsmayhelpyouinyourworkontheclasscase.Thoroughlyanalyzeofthecaseanduseoftheappropriatetools.Ascasesvaryinthetypeofissuestheyconfrontandthetypeofinformationavailableforanalysisnospecificrecommendationofcontentcanbemade.Howeverallcaseanalysesshouldaddressthefollowingpoints.Thesearenotnecessarilytopicheadingsforyourpaperaseachsectionofyourpaperwillbedevelopedduringthesemester.Issues:Whatisthemainissueorissuesthatconfrontsthefirm/organizationAnalyses:WhatanalysesshouldbedonetoprovideinformationforevaluationRecommendation:WhatactionshouldbetakenRationale:WhyshouldyourrecommendationbeacceptedImplications:Whatwillhappenifthefirm/organizationadoptsyourrecommendationCaseAnalysisGuidelinesandSuggestionsReadthroughthecasequicklytodetermineitsgeneralnature.Thenrereadcarefullyandbegintoidentifythemajorissuesandunderstandthefacts.Duringsubsequentreadingsitwillprobablybedesirabletooutlineandre-arrangethematerialinthecaseortoprepareflow-chartsthatpermitaneasiercomparisonofavailableinformationanddata.Identifythemajorissuesorsingleissue.Becarefulnottotakeontoomanyissues.Youcantdiscusseverythingsoyoumustchoosethemostimportantissuestoaddress.Basedonthetotalanalysisarriveatoneormorepossibledecisionsastothebestcourseofactionwhichsolvestheproblemsyouhaveidentified.Ifasiscustomarymorethanonesolutionappearsreasonablechoosetheonewhichhasthegreateststrengthsandfewestweaknesses.Besurethatyourargumentsarebaseduponthefactsofthecaseuponsoundmarketingprinciplesanduponlogicalandclear-cutreasoning.Avoidusinghindsightwitharealcompanye.g.thatW.T.Grantsubsequentlywentbankruptorsincetheyearinwhichthedecisionisbeingmadeprecededthefirstenergycrisisof1973—youwouldnthaveknownabouttheenergycrisis.Baseyourdiscussiononlyuponthematerialpresentedinthecase.Mid-TermandFinalExaminationTheMid-termexaminationwillcovertheconceptsandtheoriesdiscussedinchapters1through
7.TheFinalexaminationwillbecumulativewithanemphasisonchapters8through8-
14.UndergraduateCourseGradingScale:ClassSchedule:Note:Theprofessorreservestherighttomodifythecoursescheduleatanytimeandwillannounceanychangestotheclassappropriately.CaseAnalysisGradingCriteriaMaximumPoints%Conciselysummarizeanddescribedthecase.Thisentailsacleardescriptionoftheconceptdetailsmethodologydataandimplications.Tellmewhatitis60CriticalAnalysisTellmewhatitmeans30UsedpropergrammarspellingandAPAformat;wellorganizedandclear10Total100A94+C+77-79A-90-93C74-76B+87-89C-70-73B84-86D+67-69B-80-83D64-66D-60-63F60ClassMeetingTopicReadings/AssignmentsWeek1WelcomeCourseOverviewHofstedesCulturalDimensionsWhatIsStrategyandtheStrategicManagementProcessEvaluatingaFirmsExternalEnvironmentReviewSyllabusWeek2EvaluatingaFirm*sInternalCapabilitiesCostLeadershipProductDifferentiationMid-termExaminationWeek3VerticalIntegrationCorporateDiversificationOrganizingtoImplementCorporateDiversificationWeek4StrategicAlliancesMergersandAcquisitionsInternationalStrategiesFinalExamination。